Marketing M.O.
Personality Quiz

Your 3-minute mission: complete the quiz to unlock your personalised report.

Marketing M.O. Personality Quiz

Step 1
Step 2
Step 3
Step 4
Step 5
Step 6
Step 7
Step 8
Step 9
Step 10
Step 11
Step 12
Step 13
Step 14
Step 15

How it works

Answer a series of multiple-choice questions to discover your marketing M.O. and receive a free, personalised PDF report – including tailored insights and your first chaos-to-control micro-mission.

Click START QUIZ and choose the answers that feel most true for you...

QUESTION: Who do you primarily serve?

Businesses (B2B)

Consumers (B2C)

Both – but mainly B2B

Both – but mainly B2C

QUESTION: Which best describes your work?

Creative (design, content, photography, etc.)

Hands-on (trades, technicians, makers, practical services, etc.)

Knowledge-based (consulting, advisory, healthcare, coaching, etc.)

QUESTION: When business slows down, what do you usually do?

Overthink. Overanalyse. Start mapping out a new strategy or go back to the drawing board – I must be doing something wrong.

Contact my agency to see why my ads/listings aren’t working, and whether I should boost my spend.

Keep calm, focus on my current clients and catch up on admin – a new job/project always pops up from somewhere.

Cut costs and push harder.

QUESTION: How do you feel about marketing in general?

I love learning and experimenting, but I’m yet to find a strategy that really works for me.

Confusing and stressful – there are so many things I should be doing. I feel guilty because I’m not doing them.

It’s not my wheelhouse – I’d much rather outsource it, but I want to feel confident that I’m getting value for money, not just burning my budget.

Out of my depth – it either costs me time that I don’t have, or money that I don’t want to spend.

QUESTION: How do you feel about social media?

It’s definitely not my thing – I prefer word of mouth.

I plan for it, start creating posts, but rarely get to the point of posting. I just don't feel ready.

Not great. I should post more often, but other things keep getting in the way.

I quite enjoy it, but get discouraged when my posts don’t get much engagement.

QUESTION: How do you approach spending money on marketing?

Cautiously. I’ll only spend money when I really need to.

I've spent money on the essentials, like my logo, but I prefer to learn and do things myself.

I plan to invest in marketing when life calms down enough to wade through all the options. I never quite get there though, and feel like I'm letting my business down.

It’s essential – you’ve got to spend money to make money. The hard part is knowing who or what to trust.

QUESTION: When it comes to pricing your services...

I discount or overdeliver so customers will come back next time, or tell their friends.

I keep my prices pretty sharp – I don’t want to scare customers off.

Quoting is the bane of my existence. It’s so hard to know what to charge.

I’m pretty comfortable with pricing, but I just need more high-quality leads.

QUESTION: What’s your biggest marketing frustration?

Trying to outsource to experts, but feeling uneasy about where my money’s going, whether it’s paying off, or how dependent I’ve become on paid options.

Not having enough time to experiment with different marketing options and ideas.

Just how overwhelming it all feels – I try to prioritise marketing, but I spend more time feeling guilty than making progress.

I don’t want to be a marketer – I just want to do my job.

QUESTION: How do you plan and prioritise your marketing?

I’m too busy with other aspects of my business – there’s no formal marketing plan (or an old, out-of-date one).

I start strong but life or clients tend to derail me.

I plan with excitement, then freeze or get bogged down while implementing it.

I plan just enough to support my creative bursts.

QUESTION: How do you feel when you see competitors promoting themselves online?

Threatened – like their success highlights everything I’m too busy to get to.

Motivated – if they can do it, so can I.

A bit envious, but then I think… that kind of promotion just isn’t me.

Deflated – I feel like I’ve fallen behind or missed the boat.

QUESTION: How do new clients typically find you?

Through the visibility I get when I've got time to put myself out there (when I'm “on a creative roll”).

Through my reputation – relationships and repeat customers are the backbone of my business.

Through paid ads and/or the work of a third-party agency.

Foot traffic or Google, I think.

QUESTION: If you could change one thing about your marketing, it would be...

To outsource it without feeling trapped paying for ads or overspending – I just wish it was ‘set and forget’, like in the days of the Yellow Pages.

To build a steadier business rhythm that fits my lifestyle and doesn’t burn me out.

To gain visibility without feeling cheesy or pushy.

To have a strong business model that I actually feel comfortable promoting.

LAST QUESTION: What’s your top priority right now?

Survival (staying afloat)

Growth (scaling up)

Balance (more ease, less stress)

Stability (consistency and predictability)

Final step, Agent.

Enter your details below and click the green button to receive your secure link to your personalised Marketing M.O. Personality Report, sent to your inbox.

First Name

Last Name

By submitting, you’ll receive your personalised report and occasional, mission-critical updates from Secret Service Business. You can unsubscribe at any time. See our Privacy Policy and Terms of Use for details.

Marketing M.O.Personality Quiz

Your 3-minute mission: complete the quiz to unlock your personalised report.

How it works

Final step, Agent.

© 2025 SECRET SERVICE BUSINESS PTY LTD

Marketing M.O.
Personality Quiz